ABOUT US

History

Established in 1985, Atlantic Protective Clothing initially specialised in a basic range of protective clothing and industrial wear.

The company has seen substantial growth in all facets of the business – expanding the product range, clientele and premises.

Development and Growth

Initially specialising in overalls and a basic range of safety equipment, Atlantic Protective Clothing has seen substantial growth since its inception in 1985. Expanding their basic protective clothing range to a fully inclusive spectrum of protective wear and safety equipment as well as a variety of cleaning products, paper products and signs.

Initially operating from premises on a side road in the residential area of Booysens, the company relocated in 2005 to a prime position on the Booysens main road. This move to a commercial/industrial site has had a substantial influence on the growth of the business – with a larger property in a prime location Atlantic Protective Clothing has seen an increase in clientele, as well as counter sales. The move has grown the business and allowed for the future aim of further expansion into different sectors of business.

Business Strategy

The customer profile of Atlantic Protective Clothing includes everyone from a domestic worker, a small business, up to large corporations.

One of the basic principles of the company is not to be the biggest, but rather the best within the field, providing a superior customer service – from timely delivery, speedy turnaround time and admin service.

With a  hands on owner run business, price points and key decisions can all be determined quickly and effectively.

Aim

Atlantic Protective Clothing is a business that strives to provide a high quality product and service at a competative price.

Buying as close to source as possible, from manufacturers or often directly from importers makes the company competative within the market place.

Broad-Based BEE status level

Level four contributor to BEE